This is simple. Just keep your status updates centered on the artist or event that you wish to promote. For example you could say, “Sarah is so excited for Keith's upcoming tour!" The more friends you have on twitter, the more people who see it!

1. Go to www.twitter.com.
2. Click on “Get Started---Join!” and fill out the sign in form.
3. The Next step is to add friends. You can add friends that have their own twitter pages as friends. This will keep them notified with all your updates. Twitter makes it real easy to find and also invite friends by providing you with four options.
a. Selecting “Find on Twitter” tab allows you to search for other friends who have twitter pages by typing in their email, username, or first/name.
b. Selecting “Find on other networks” tab enables you to find friends by accessing your email address book and then seeing if anyone in it also has twitter.
c. Selecting “Invite by email” tab does exactly that. It allows you to invite any of your friends by email.
d. If you are stuck in finding more friends you can click on the “Suggested users tab” This provides a list of people you may know or people who you may want to know!

Twitter is a social networking site that was created in 2006. It is a free service that allows you to stay connected to your friends with exchanges of frequent answers to one simple question: What are you doing? Similar to status updates on Facebook, Twitter allows users to keep others up to date by these status updates. Twitter is an easy and excellent tool to promote an artist.

A "screen shot" is when you basically take a 'photograph' of what is on your computer monitor. A screen shot is a very easy way to share with the team leader what you see on your home computer. Screen shots can easily be sent in an email so the team leader can award you prizes for your promotion efforts on the internet.


Here is how to take a screen shot:

1. Take a screenshot of the entire screen. Press the "Print Screen" (it could be labeled "PrtScn" or "PrntScrn") button on your keyboard. It can be found near the top, to the right of all the "F" keys (F1, F2, etc) and often in line with the arrow keys

2. View this screen-shot for further use by using Paint or some other graphics program. Do not use Microsoft Photo Editor; this program will only record part of your screenshot. When you are in Paint at a blank page click on "Edit" and then click on "Paste" and your screen shot will appear on the blank page.

3. To save, just go through the usual steps for saving a picture or graphics item (for example, click File, then Save As or Save.)

A Bulletin on Myspace is a message that can be posted to all of your friends at the same time. The Bulletin Board is located toward the bottom of your Myspace homepage on the left hand side. To post a Myspace bulletin, follow these simple steps!

Step 1: Once you are logged onto your Myspace page, scroll down about halfway down the page until you see the “My Mail” box on the left hand side. (It is located under the Status and Mood updater).

Step 2: In that box click on “Post Bulletin”

Step 3: Your browser screen will now have a message box that is addressed to all of your friends. The subject line and message area are left blank for you to fill in your own personal posting. In the subject line type in the title or summary of the message (example: If you want to talk about the new “Sweet Thing” music video debut, put “Keith Urban’s New Video” in the subject line). Fill in the body portion with your message.

Step 4: Once you have typed your message scroll down and click on the “Post” button. The next screen will ask you to confirm your post. If you wish to edit anything in your message, just click on the “edit” button. If everything looks good then click the “post bulletin” button.

(Note: It will take about 5 minutes for your posting to show up on the bulletin board)

There are two ways to win a BSE pass from KeithUrban.net. Through the fan club (Monkeyville) and through the street team.

Monkeyville receives 8 BSE passes at each concert for the members. Those passes are given out randomly and each member can win one pass a year.

The street team is given 2 BSE passes at each concert for the team members. These passes are awarded based on the promotional effort the team members did on behalf of Keith in that city.

The safety and health of our street teamers comes first.
*If security asks you to stop distributing handbills or promoting, stop.
*Post in pairs or groups – it’s much more fun and safe!
*Always ask permission if posting flyers inside a store, venue, or any business.
*Try not to cover up flyers that have already been posted, unless the event has already passed or if there is no more room.
*Post on poles that already have signs posted, not on bare poles. Some poles are designated for posting, and your flyers may be torn down if they are in the wrong place.
*If you see that a bulletin board in a venue or store is covered only in thumb tacks and no staples, use thumb tacks.
*Always use clear tape! Use scotch tape for store windows and walls and clear packaging tape for poles.
*Clear tape looks much better than duct or masking tape and is easier to take off of windows.
*Do not hang flyers outside if it looks like it’s going to rain! All of your hard work will be washed away.
*Wait for a sunny day for outdoor posting, and post in-doors on rainy days. It’s a good idea to check out the forecast.

As a member of Keith Urban's Street Team you’ll be receiving a newsletter from Fiona, the team leader every few weeks. She'll keep you up to date on the latest fan voting opportunities, as well as contests and campaigns that only members of the street team will get to be a part of. We’ll be doing things on the Internet and in your home communities, so I hope you’re all set to go! The name of the game is promoting Keith Urban's music.

Not at this time. That could change in the future.

For now, we'd rather give you real prizes to reward you for your hard work. Just ignore the part of your profile that lists how many points you have- it doesn't work anyhow.

Missions are tasks that team leader assigns to the team members. These tasks include the following:

1) Distributing promotional material at shows, festivals, college campuses, high schools, etc.

2) Posting banners online to let friends as well as strangers know about Keith Urban and his music.

3) Voting online to get the band/video to the #1 spot on the countdown.

These are just a few examples.

Excellent question!

There are 2 easy ways to keep up with the team. The first is by reading your street team newsletters when they are emailed to you!

The second is by coming here to the Street Team website. Be sure to bookmark this page because it will have all the current missions listed, instructions on how to report your work, and show the latest team news. You'll also get to see pictures of other team members in action and answer our latest poll questions!

-Face-to-Face: Tell all your friends!
-Mass Text Messages: Remind your friends a week ahead of the show to buy their tickets via mass text.
-Instant Messaging (AIM, MSN / Yahoo Messenger): Remind friends of upcoming shows via instant messenger.
-If you know local artists who are also fans, have them announce the upcoming tour date at their performance.

Many websites offer free hosting, such as Geocities.com, AngelFire.com, Typepad.com, and Blogspot.com. Here is an example of an Evanescence site created by a fan:
http://www.geocities.com/allywagland/

Below are step-by-step directions on how to create a GeoCities fan website:
1. Go to www.geocities.com and click “Sign Up Now” on the top right under “Get a site for free!”
2. Sign up for a Yahoo account using “[Artist Name]Fans” as your ID or something more specific if already taken. i.e. NashvilleDollyPartonFans.
3. Choose “Association/Club” as the site type, and answer questions 2 and 3.
4. Yahoo will give you your GeoCities URL address. Write this down or bookmark it for easy reference.
5. Click “Build Your Website Now!” This will take you to the home page.
6. Click “Create a Website.”
7. Click “Try PageBuilder.”
8. Click “Launch PageBuilder.”
9. Choose a Page Template. The Yahoo! PageBuilder will launch when you click on a template.
10. Fill in the boxes with appropriate information regarding the artist. For example: biography, upcoming shows, street team events, flyering events, etc.
11. Upload or post pictures on the site by double clicking on the picture boxes or choosing the picture icon from the top menu bar to insert additional pictures.
12. You can browse your hard drive for pictures or post pictures from Photobucket by pasting the URL into the URL field (see Photobucket section for information on obtaining a photo URL). If you find a picture online that you’d like to use, you can save it on your computer and upload it onto the site. Be wary of copyright issues – some sites do not want you to use their images without their permission.
13. When you are finished editing your site, save it.
14. Send your friends links to your website via e-mail and posting on MySpace.

For more information on how to build a GeoCities site, take the PageBuilder tutorial at http://geocities.yahoo.com/v/p/t/b.html.

There are lots of ways to promote an artist!

Online Advertising:
Creating a Fan Website
Social Networking Sites
Posting on Bulletins and Band Forums
Sending E-mail Blasts
Viral Marketing:
Flyering
Handbill Distribution
Word of Mouth

The best way to promote is to use a combination of all of these methods. See below for step-by-step directions. Always follow the Street Team Code of Conduct while promoting.

What is Facebook?
Facebook is a social networking website which allows users to join networks and easily connect with others in the same network. An estimated 64 million people are active users of facebook. Facebook is an excellent tool for promoting concerts and artists.
How to Create a Facebook Account
1. Go to http://www.thefacebook.com.
2. Fill out the information in the light blue box on the right of the page and click “Sign Up.”
3. You will need to confirm your e-mail address before continuing.
4. Create your profile by following facebook’s step-by-step directions.
5. Join any Networks you might be a part of (school, geographic location, workplace).
6. Add friends by browsing through these networks or by searching for specific people using the search box.
Change Your Profile Picture
You can help promote an upcoming show by uploading the flyer as your profile picture.
1. Save the flyer on your hard drive.
2. Click on the “edit” link next to “Profile” on the top menu bar.
3. Click on the “Picture” tab.
4. Click the “Browse” button, search your hard drive for the flyer, and select it.
5. Check the “Terms of Use” box and click “Upload Picture.”

Send or Post Messages

You can send messages to your friends to remind them of an upcoming concert.
1. Search your friend’s name in the search box on the left of the page.
2. Click “Send Message.”
3. Type a Subject in the Subject Line.
4. Type your message and click “Send.”
Example: Hey Bertha! Dolly Parton will be performing at the Opera House on May 5, and I think you would really enjoy the show. I already have my tickets, because I heard the show is going to sell out. You should get yours soon! You can buy them online at ticketmaster.com or at the box office. Hope to see you there! -Sally

-OR-

You can also post messages on your friends’ walls to remind them of the upcoming show.
1. Search your friend’s name in the search box on the left of the page.
2. View their profile, and scroll down to their “Wall.”
3. Type your message and click “Post.”

How to Create an Event
1. On the News Feed screen, click “My Events” from the left menu.
2. Click “Create Event” on the top right of the page.
3. Fill in all the details about your event, including the time and place. You can always edit these later, but try to get as much detail in as you can initially. Allow and enable all “Options,” leave “Access” as an open event, and leave the “Publicize” box checked.
4. Upload a photo of the artist from your hard drive using the “Browse” button.
You can find a good picture of the artist on the official website of the artist, or just searching Google images (http://images.google.com/imghp?hl=en&tab=wi). Save the picture onto your hard drive by right-clicking on the photo and selecting “Save As.” Choose a flattering, good quality picture of the artist. (Obviously!)
5. Invite guests. Select your friends on Facebook and other users to attend your event. You can even send emails to people not on Facebook.
6. As the concert date approaches, send messages to all who have RSVP-ed to remind them of the event. You can send a mass message through the event home page.
*It is best to create an event about one to two weeks before the event occurs. This way, it is fresh in the minds of those invited, but not too late for your friends to make plans to attend.
How to Create a Group
1. On the News Feed screen, click “Groups” from the left menu.
2. Click “Create a Group” on the top right of the page.
3. Create a Group Name:
Groups should be network-related, as they will create the feel of a close-knit personalized community. Members will feel more motivated to help you promote the artist.
Here are some examples of effective network-related group names: Nashville Fans of Dolly Parton; Keith Urban Fans at Vanderbilt; Atlanta Ice Cube Street Team
4. Choose “Global” under Network. This will make your group available to all users of Facebook.
5. Fill in the rest of the fields, if applicable.
A. Under Description, write a quick summary of what the group is about. You can also copy-paste a short bio of the artist from his/her homepage or from Wikipedia.org.
Example: This is a group for all fans of Dolly Parton who live in Nashville. Dolly Rebecca Parton, born January 19, 1946, is a Grammy Award-winning country music singer/songwriter, composer, author, actress, and philanthropist. She remains one of the most successful female country artists in history, with 25 number-one singles (a record for a female country artist) and 41 top-10 country albums (a record for any country artist). She is known for her distinctive mountain soprano, unique humor, and flamboyant fashion.
B. Group type will most likely be Music. Select the genre most appropriate for the artist.
C. Under Recent News, post news updates from the artist’s official site. You should also post information regarding upcoming concerts in or around your region, or upcoming album/EP releases, new merch available, etc.
*Any time you add something significant here (e.g. album release, upcoming concert), also send out a message to all group members.
D. Office, Street: you can leave these sections blank.
E. City/Town: Self-explanatory!
6. Choose Privacy Settings: Leave group open, enable all features.
7. Create Group.
8. Upload a photo of the artist from your hard drive using the “Browse” button.
You can find a good picture of the artist on the official website of the artist, or just searching Google images (http://images.google.com/imghp?hl=en&tab=wi). Save the picture onto your hard drive by right-clicking on the photo and selecting “Save As.” Try to choose a flattering picture of the artist. (Obviously!)
9. Invite guests. Select your friends on Facebook and other users to attend your event. You can even send emails to people not on Facebook.
10. Add more pictures of the artist to the Photos section.
11. Add videos of performances or interviews. Again, these should be good videos - not embarrassing or terrible or low-quality.
12. You can also post items, such as the official website of the artist.
13. Begin discussions on the discussion board. For example, “What’s your favorite song by [artist name]?” or “Favorite Live Performance by [artist name]”
14. Assign officer positions: Choose friends and fans who you know are dedicated to promoting the artist.
15. Keep your group alive by constantly posting information about flyering and promotions. Connect people to the echo street team. Get others excited so they don’t join the group and forget about it a week later.

What is MySpace?
MySpace is a social networking website which offers an interactive, user-submitted network of friends, personal profiles, blogs, groups, photos, music, and videos for teenagers and adults internationally. An estimated 106 million people have accounts on MySpace. MySpace music has greatly influenced the music industry, and the website serves as a significant catalyst for the success of new artists.

There are several ways to promote on Myspace, including posting flyers on others’ profiles, posting bulletins, creating blog entries, forming groups, posting events, and displaying the flyer as your profile picture.

What is Photobucket?
Photobucket is an image hosting, video hosting, slideshow creation and photo sharing website with free membership.

How do I create a Photobucket account?
1. Go to http://photobucket.com/
2. Click “Join Now” button at top right of homepage and sign up for a photobucket account. Once you have signed up, you will be taken directly to your album where you can begin uploading pictures.
3. Click “Browse”
4. Choose the picture file you wish to post from your files and click “Open”
5. Choose a name for the picture, and type it in the box next to the Browse button.
6. Repeat these steps with any other pictures you’d like to post, clicking the “add more” button if needed.
7. Click “Upload” when finished.
8. To view your uploaded picture, click “Return to Album” and scroll down to the image.

Photobucket Tags

What is a tag?
A tag is a text that uniquely identifies a section of an image. You can add a tag for individual people, items, or sections within an image. A viewer can see the tags added to the image by moving the mouse pointer slowly over the image.
A tag can include a URL (a link to another website). This allows viewers to be taken to a website of your choice by clicking on the tag name.
How do I add a tag?
1. Click “Add Tags & Description” located to the right of the picture.
2. Type a name or tag in the field.
3. Enter the URL to the site you would like to link the tag to (if applicable).
4. Click “Save.”
For example, if you are tagging pictures of Dolly Parton and you would like to link to her official artist page, you would copy-paste the URL: http://www.dollyparton.com/, into the URL field.

How do I obtain a photo’s URL Link or Embedding Code?
After uploading a photo, Return to Album and scroll down to the photo.
The URL is located underneath the picture in the “Direct Link” field, and the embedding code is located in the “HTML Code” field. The link or code can be copied and used for posting the picture on a website.

What is YouTube?
YouTube is a video sharing website where users can upload, view and share video clips. YouTube membership is free.

How do I create a YouTube account?
1. Go to http://www.youtube.com/.
2. Click the “Sign Up” link to begin the account creation process.
3. Select the “Standard” profile option.
4. Fill in the fields, providing your e-mail address, a username, password, etc.
5. After agreeing to the Terms of Use and clicking Sign Up, you will have successfully created a YouTube account.

How do I upload a video to my YouTube account?
1. Click on “Upload Videos” in the upper right corner of the home page.
2. Describe your video: fill in the Title, Description, and Tags fields.
3. Choose a Video Category and Language.
4. Click “Go Upload File.”
5. Under “Broadcast” choose Public.
6. Click “Upload Video.”
7. Click Browse and find the video file on your hard drive.
8. Click “Upload Video.” Uploading can take a minute to an hour depending on the size of your video.

How do I obtain a video’s URL and Embedding Code?
In order to post a youtube video on a website (whether it is a video that you have uploaded, or someone else’s), it is necessary to obtain the video’s URL or Embedding Code.
The URL and Embedding Code can be found by clicking on the desired video and looking on the right side of the screen. Under “About This Video” you will find the codes, which you can copy for web posting. You may need to click on the triangle next to “About This Video” to access the URL.

You can promote an artist by posting information about upcoming tour dates and album releases.
It is fairly easy to sign up for a forum. To find artist forums, visit google.com and type in “[artist name] forum.” Generally, to post messages on forums, you must sign up for an account. These are generally free and only ask for your e-mail and some basic information for your profile.

What is an e-mail blast?
An e-mail blast is an e-mail sent to a mass group of e-mails promoting an event or product.
How do I develop an e-mail database?
-Collect e-mails at concerts.
-Compile a list of friends’ e-mails.
-Research press contact e-mails online
Send information about upcoming tour dates at least two or three weeks in advance to local newspapers and blogs to post in the concert listing. Most local papers have a website where you can find the music editor’s e-mail.
How do I create an e-mail blast?
You can send out e-mail blasts about anything artist-related (e.g. new album, tour dates).
Be sure to create different e-mail lists for different kinds of e-mail blasts.
For example, send blasts about new tour dates to your fan list, press list, and street team list. You should not send information about new albums or artist gossip to your press list. You should send information about new albums to your fan list. Send e-mails about postering activities and promotional events to your street team list.